Posted on November 01, 2023

Michelin Launches New Fleet/Trucking Blog Offering One-Stop Shopping for Industry News and Insights

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  • Site to feature articles and multimedia content for all aspects of trucking industry.

GREENVILLE, S.C., Nov. 1, 2023 – Michelin North America, Inc., is hitting the road with a new commercial blog, showcasing the latest news, tips and insights to steer truckers and fleet owners in the right direction.

 

The Michelin For My Business Blog is intended to be the go-to source for everything trucking and fleet professionals need to know about the industry.

                                                                                                              

“The Michelin For My Business blog will allow drivers and owners to stay up to date with content focused on their needs,” said Pierluigi Cumo, Vice President of B2B Marketing for Michelin North America, Inc. “Content topics will include safety tips, fleet efficiency, sustainable mobility, the latest industry news and trends, and so much more.”

                                                                                                                           

Initially focusing on long-distance trucking fleets, the Michelin For My Business blog will expand to include content on urban trucking, mining, construction and agriculture.   

 

“Users of the blog can expect content including podcasts, white papers, videos and a variety of articles,” Cumo said. “The blog will be updated regularly, with subscribers notified when new content is posted.”

 

The Michelin For My Business blog will launch in Canada in both English and French in early 2024.

 

About Michelin, Inc.

Michelin, the leading mobility company, is working with tires, around tires and beyond tires to enable Motion for Life. Dedicated to enhancing its clients’ mobility and sustainability, Michelin designs and distributes the most suitable tires, services and solutions for its customers’ needs. Michelin provides digital services, maps and guides to help enrich travel and make them unique experiences. Bringing its expertise to new markets, the company is investing in high-technology materials, 3D printing and hydrogen, to serve a wide variety of industries—from aerospace to biotech. Headquartered in Clermont-Ferrand, France, Michelin is present in 175 countries, has 132,000 employees and operates 67 tire production facilities which together produced around 200 million tires in 2022. (www.michelin.com)

 

For more information, contact:

David Finleyson

Michelin North America                                                                                 

david.finleyson@michelin.com

www.michelinmedia.com 

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About

About Michelin North America

Michelin is building a world-leading manufacturer of life-changing composites and experiences. Pioneering engineered materials for more than 130 years, Michelin is uniquely positioned to make decisive contributions to human progress and to a more sustainable world. Drawing on its deep know-how in polymer composites, Michelin is constantly innovating to manufacture high-quality tires and components for critical applications in demanding fields as varied as mobility, construction, aeronautics, low-carbon energies and healthcare. The care placed in its products and deep customer knowledge inspire Michelin to offer the finest experiences. This spans from providing data- and AI-based connected solutions for professional fleets to recommending outstanding restaurants and hotels curated by the MICHELIN Guide. Headquartered in Greenville, S.C., Michelin North America, Inc. has approximately 23,500 employees and operates 36 production facilities in the United States (michelinman.com) and Canada (michelin.ca).