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Posted on March 23, 2015

BF Goodrich Brand Proven Performance Brings New SmartWay Verified Highway Drive Tire

BFGoodrich® DR454TM delivers max fuel efficiency, serious grip and excellent retreadability

GREENVILLE, S.C. (May 19, 2014) - BFGoodrich® brand tires have a long and winning history of proven performance, having conquered Baja races, the steepest rock climbs and race tracks around the world. And BFGoodrich® Commercial Truck Tires  also have a proud history of helping American truckers take on our nation’s highways and by-ways every day. Starting today, this legacy will expand with the launch of the new BFGoodrich® DR454 SmartWay® verified highway drive tire.

The new BFGoodrich DR454 offers low rolling resistance and, with the SmartWay designation, meets the fuel efficiency expectations, carrier certifications and regulations that today’s highway operations demand.  It also provides serious grip in wet conditions, excellent retreadability and long, even wear for a SmartWay verified tire.  With the ST244 or ST230 all position/steer tires and the TR144 trailer tire, BFGoodrich now offers a total SmartWay verified solution for highway applications. 

“The BFGoodrich brand is known for its heritage of proven performance in trucking history and understands the importance of helping fleets take control of their day-to-day business,” said Donna Murphy, business segment manager for BFGoodrich Commercial Truck Tires.

“It’s a brand that fleet operators can count on, and our goal is to continue to build this trust with new offers that meet their critical business needs.  The new BFGoodrich DR454 SmartWay verified highway drive tire provides regulation compliance and fewer stops at the pump, which fulfills the needs of these important customers. I urge everyone in the industry to stay tuned because this is just the beginning of exciting things to come for the BFGoodrich brand.”

The BFGoodrich DR454 is available immediately and comes in 11R22.5 and 275/80R22.5 sizes (Load Range G).

About Michelin North America

Dedicated to the improvement of sustainable mobility, Michelin designs, manufactures and sells tires for every type of vehicle, including airplanes, automobiles, bicycles, earthmovers, farm equipment, heavy-duty trucks and motorcycles. The Company has earned a long-standing reputation for building innovative premium tires.  In addition to tires, the Company also publishes travel guides, hotel and restaurant guides, maps and road atlases. Headquartered in Greenville, S.C., Michelin North America (www.michelinman.com) employs about 22,700 and operates 19 major manufacturing plants. Forbes magazine has ranked Michelin No. 1 on its annual survey of “Best Large Employers in America” for 2018. Learn more about purpose-driven careers with a purpose-driven company at jobs.michelinman.com.

 

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