Posted on March 28, 2011

MICHELIN Aircraft Tires Inks Sponsorship Deal With Rob Holland Ultimate Airshows

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Aerobatics Expert Trusts Michelin Aircraft Tires' Reliability

GREENVILLE, S.C., (March 28, 2011) – Michelin Aircraft Tires has signed a sponsorship agreement with aerobatics expert pilot Rob Holland. Holland, the 2008 World Advanced Aerobatic Champion, will feature MICHELIN Air tires on his plane at the 2011 World Aerobatics Championships, as well as showcase his plane for Michelin at a number of air shows in 2011, starting with this week's SUN 'n FUN show in Lakeland, Fla.

"Rob is known across the aviation industry as a top performer in his area," said Leah Feig, head of the North American general aviation team for Michelin Aircraft Tires. "It makes perfect sense for Michelin as a top aircraft tire manufacturer to partner with Rob and demonstrate our tire
performance and reliability on his MX2 plane."

Holland recently earned a spot on the U.S. Aerobatics team by finishing third overall in the Unlimited Aerobatic Competition and second in the Unlimited Team Selection at the U.S. National Aerobatics Championships. Holland will represent the U.S. at the 2011 World Aerobatics Championships. Flying for more than 18 years, Holland has logged more than 10,000 flight hours while flying more than 162 different types of planes. He will also be showcasing his plane for Michelin at EAA AirVenture Oshkosh on July 25-31 in Oshkosh, Wisc., and at the AOPA Aviation Summit in Hartford, Conn., on Sept. 22-24.

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About

About Michelin North America

Michelin is building a world-leading manufacturer of life-changing composites and experiences. Pioneering engineered materials for more than 130 years, Michelin is uniquely positioned to make decisive contributions to human progress and to a more sustainable world. Drawing on its deep know-how in polymer composites, Michelin is constantly innovating to manufacture high-quality tires and components for critical applications in demanding fields as varied as mobility, construction, aeronautics, low-carbon energies and healthcare. The care placed in its products and deep customer knowledge inspire Michelin to offer the finest experiences. This spans from providing data- and AI-based connected solutions for professional fleets to recommending outstanding restaurants and hotels curated by the MICHELIN Guide. Headquartered in Greenville, S.C., Michelin North America, Inc. has approximately 23,500 employees and operates 36 production facilities in the United States (michelinman.com) and Canada (michelin.ca).