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Posted on April 10, 2019

Michelin Launches New E-Wild Range for Electric Mountain Bikes

MICHELIN E-Wild offers extra grip, better protection and more miles

Greenville, S.C., April 10, 2019 — Michelin recently launched the MICHELIN® E-Wild® bicycle tire that was engineered exclusively for E-mountain bike enthusiasts. The MICHELIN E-Wild offers greater strength, performance and efficiency on electric bikes with the best features from Michelin’s Enduro line and downhill mountain bike prototype tires.

Designed to tackle tough impacts on rough terrain, the casing for the MICHELIN E-Wild’s rear tire was modeled after downhill racing prototypes to provide greater resilience, maximum strength and the ability to run at low pressures. The front tire’s casing is identical to the Enduro line to offer robustness and excellent grip for downhill riding. Together, both MICHELIN E-Wild tires minimize energy consumption and provide longer rides on battery assisted bikes.

“MICHELIN E-Wild tires enable E-mountain bike riders to go farther and faster with maximum time on the trail,” said Shane Messner, Michelin director of two-wheel for North America. “Similar to Michelin’s mountain bike tires, the new MICHELIN E-Wild was developed with expert input provided by Michelin’s community of champion riders. The latest generation of innovative compounds maximizes tread life and provides outstanding and efficient power transfer through the rear tire.”

The MICHELIN E-Wild front and rear tires are commercially available in two sizes (27.5 x 2.6 mm and 27.5 x 2.8 mm). The tires will be on display at the Sea Otter Classic at the Michelin booth (M-32) from April 11 – 14.

Visit bike.michelin.com to learn more and order your set of MICHELIN E-Wild tires.

About Michelin North America

Dedicated to the improvement of sustainable mobility, Michelin designs, manufactures and sells tires for every type of vehicle, including airplanes, automobiles, bicycles, earthmovers, farm equipment, heavy-duty trucks and motorcycles. The Company has earned a long-standing reputation for building innovative premium tires.  In addition to tires, the Company also publishes travel guides, hotel and restaurant guides, maps and road atlases. Headquartered in Greenville, S.C., Michelin North America (www.michelinman.com) employs about 22,700 and operates 19 major manufacturing plants. Forbes magazine has ranked Michelin No. 1 on its annual survey of “Best Large Employers in America” for 2018. Learn more about purpose-driven careers with a purpose-driven company at jobs.michelinman.com.

 

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Category: Bicycle
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