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Posted on July 17, 2018

Michelin Launches Its First Tubeless Cycling Tire

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POWER Gravel cycling tire provides grip, performance and strength on roads and trails

Greenville, S.C., July 17, 2018 From tarmac to single-track, Michelin’s new POWER Gravel tire is engineered to deliver excellent grip, performance and durability in a variety of cycling conditions. MICHELIN POWER Gravel can tackle its rider’s favorite road or trail while giving the comfort and durability consumers would expect from a Michelin tire.

As a contributor to the design and development of the first Universal System Tubeless (UST) standard, this is Michelin’s first tubeless entry for its road series tires, suitable for lighter off-road pursuits.

“With over a year of testing on trails in the U.S. and Canada, POWER Gravel was designed to deliver the best tire for adventure enthusiasts,” said Shane Messner, Michelin two-wheel director for North America. “The new Gravel line combines the best of Michelin’s road tires with the strength of our mountain bike tires.”

The “Bead 2 Bead Protek” protects the whole tire casing and creates better strength for cyclists. Customers will experience more miles on the road or trail thanks to Michelin’s new exclusive X-Miles Compound rubber that extends the tire’s lifespan. The “Gravel Design” tread pattern features small blocks for low rolling resistance and excellent grip on mixed or changing terrains.

POWER Gravel tires are in stores now and available in three sizes (700x33mm, 700x35mm and 700x40mm). With a tread design engineered to provide cyclists with the best riding experience, Michelin’s newest launch offers an affordable tire without sacrificing durability or longevity.

Visit bike.michelin.com to learn more about POWER Gravel and order your set online.

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About Michelin North America

Michelin, the leading mobility company, is working with tires, around tires and beyond tires to enable Motion for Life. Dedicated to enhancing its clients’ mobility and sustainability, Michelin designs and distributes the most suitable tires, services and solutions for its customers’ needs. Michelin provides digital services, maps and guides to help enrich trips and travels and make them unique experiences. Bringing its expertise to new markets, the company is investing in high-technology materials, 3D printing and hydrogen, to serve a wide variety of industries — from aerospace to biotech. Headquartered in Greenville, South Carolina, Michelin North America has approximately 22,500 employees and operates 34 production facilities in the United States and Canada. (michelinman.com