Posted on December 16, 2016

Michelin Begins Selling Tires Online at MichelinMan.com


GREENVILLE, S.C., Dec. 16, 2016 — Michelin North America announced today that it has launched online retail tire sales for consumers in Southeast markets through MichelinMedia.com. The site aims to simplify the tire-buying process so that consumers can research, select and purchase tires, as well as schedule installation with a local Michelin service partner all in one location.

“Michelin does not own any retail stores, so our close relationship with dealers is critical for the success of this program,” said Scott Clark, chief operating officer, Michelin North America. “We have worked very closely with our retail partners to ensure we have an offer that promotes their business while also offering consumers the convenience of researching and buying online.”

When an order is placed online, consumers will schedule an installation appointment with a local service provider based on proximity. Tires will be shipped directly to the service provider.


Michelin’s BFGoodrich Tires brand began offering online tire sales earlier this year. Tire dealers who sign onto the program will be able to provide service for consumers who purchase either BFGoodrich or Michelin brand tires. Both the BFGoodrichTires.com and MichelinMan.com websites will aim to sell nationally by mid-2017.


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About Michelin North America

Michelin, the leading mobility company, is working with tires, around tires and beyond tires to enable Motion for Life. Dedicated to enhancing its clients’ mobility and sustainability, Michelin designs and distributes the most suitable tires, services and solutions for its customers’ needs. Michelin provides digital services, maps and guides to help enrich trips and travels and make them unique experiences. Bringing its expertise to new markets, the company is investing in high-technology materials, 3D printing and hydrogen, to serve a wide variety of industries — from aerospace to biotech. Headquartered in Greenville, South Carolina, Michelin North America has approximately 22,500 employees and operates 34 production facilities in the United States and Canada. (michelinman.com