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Dedicated to the improvement of sustainable mobility, Michelin designs, manufactures and sells tires for every type of vehicle, including airplanes, automobiles, bicycles, earthmovers, farm equipment, heavy-duty trucks and motorcycles. The company also publishes travel guides, hotel and restaurant guides, maps and road atlases.

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March 23, 2015

Michelin Introduces Television Campaign Highlighting Its Newest Tire Safety Innovation

NEW YORK, March 23, 2015 – A new media campaign from Michelin aims to reinforce the brand’s commitment to safety by highlighting a key emotional moment between a father and daughter. The story helps...

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Michelin Cayman GT4 e1427116150577
March 04, 2015

Michelin Pilot Sport Cup 2 Chosen for Porsche Cayman GT4

For the dynamic launch of its new Cayman GT4, Porsche AG has chosen to equip all of the cars with MICHELIN Pilot® Sport Cup 2 ultra-high-performance tires: 245/35ZR20 on the front and 295/30ZR20 on the...

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BMW X6M
February 20, 2015

Michelin Pilot Super Sport for the New BMW X5M and X6M

BMW has chosen the Michelin Pilot Super Sport as the sole 21-inch fitment for its new high-performance X5M and X6M Sports Activity Coupé. From its market launch in early 2015, the BMW X5M and X6M fitted...

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PEC Rendering1
February 03, 2015

Porsche and Michelin Raise the Bar of Performance Driving

Porsche Experience Centers to Open in Atlanta and Los Angeles ATLANTA, Feb. 3, 2015 – Porsche Cars North America named Michelin the official tire partner of its new Porsche Experience Centers which are...

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Ford GT at NAIAS
January 13, 2015

Detroit Auto Show's Hottest Cars Roll on High Performance Michelin Tires

MICHELIN® Pilot ® Sport Cup 2 and MICHELIN® Pilot® Super Sport Tires Featured On Top World Debuts DETROIT, Jan. 13, 2015 – Already recognized for enabling many of the top performing...

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October 02, 2014

MICHELIN® X-ICE® Xi3™ Rated Best Winter Tire by Protégez-Vous Magazine

Based on Consumer Reports’ testing results, consumer magazine determines Michelin tires perform best in Canadian winters LAVAL, QUEBEC (October 2, 2014) – Michelin Canada is proud to announce that...

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M3 M4 Road America
June 17, 2014

Michelin Continues 30-Year Partnership with the Fifth Generation BMW M3

2015 BMW M3 / M4 wearing MICHELIN Pilot Super Sport Tires at Road America GREENVILLE, S.C. (June 17, 2014) - BMW has chosen Michelin as the exclusive tire provider on its new M3 and M4, keeping alive a...

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June 03, 2014

Michelin and Tirerack.com Present Tire Safety Tips for National Tire Safety Week

National Tire Safety Week is an industry-wide initiative that educates drivers about the importance of proper tire care. Summer is the season for road trips, so now is a good time to brush up on your tire...

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