Posted on March 15, 2012

Michelin Recognized by Frost & Sullivan with Product Line Strategy Award

Award Honors X One® Line of Wide Base Single Tires

GREENVILLE, SC. (Mar. 15, 2012) – Tuesday evening Michelin North America was honored with a Product Line Strategy award from Frost & Sullivan for its X One® line of tires. By developing a wide array of application-specific, robust products that help fleets reduce operating costs through fuel and weight savings, Frost & Sullivan determined that Michelin has distinguished itself as a Product Line Strategy leader in the commercial vehicle wide-base tire segment. For the Product Line Strategy Award, Frost & Sullivan uses a set of criteria to benchmark Michelin's performance against key competitors.

"Michelin, through its longstanding commitment to wide-base tires, has been instrumental in developing a comprehensive product lineup that addresses the demands of diverse truck operations and has consequently driven the adoption of wide-base tires," says Kumar Saha, industry analyst with Frost and Sullivan's Automotive & Transportation team. "The company has emerged as the leader in this category by working with customers to consistently improve
its products and by optimizing its portfolio to cover not only the different requirements of drive and trailer axles but also the unique needs of long-haul, regional, vocational, and ultra weight-sensitive applications."

Based on Frost & Sullivan's independent analysis of the North American Wide-Base Truck Tires market, it found that the MICHELIN X One line of wide-base tires combines advanced rubber technology with practical and cost-efficient consideration, transitioning wide base single technology from a niche option to the mainstream in the Commercial Trucking industry. The report goes on to say Michelin's continued commitment to wide-base tires has led it to strategically improve the distribution support of these products across North America, enabling fleet customers to experience the benefits of wide-base
tires over traditional dual tires.

"When Michelin launched the X One wide base tire in 2000, our goal was to provide a product that would bring value to trucking fleets and owner-operators," said Jaye Young, country marketing manager, Michelin Americas Truck Tires. "Over the years Michelin has continued to innovate and now offers a breadth of wide single products that are the most fuel efficient, longest lasting, most retreadable wide base tires in the industry."

Each year, Frost & Sullivan presents this award to the company that demonstrates the most insight into the needs and product demands of its customers. The recipient company optimizes its product line by leveraging products with the various price, performance and feature points required by one or more market segments.

Frost & Sullivan Best Practices awards recognize companies in a variety of regional and global markets for demonstrating outstanding achievement and superior performance in such areas as leadership, technological innovation, customer service and strategic product development. Industry analysts compare market participants and measure performance through in-depth interviews, analysis and extensive secondary research to identify best practices in the industry.

About Frost & Sullivan

Frost & Sullivan, the Growth Partnership Company, enables clients to accelerate growth and achieve best-in-class positions in growth, innovation and leadership. The company's Growth Partnership Service provides the CEO and the CEO's Growth Team with disciplined research and best-practice models to drive the generation, evaluation and implementation of powerful growth strategies. Frost & Sullivan leverages 50 years of experience in partnering with Global 1000 companies, emerging businesses and the investment community from more than 40 offices on six continents. To join our Growth Partnership, please visit

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About Michelin North America

Michelin, the leading mobility company, is working with tires, around tires and beyond tires to enable Motion for Life. Dedicated to enhancing its clients’ mobility and sustainability, Michelin designs and distributes the most suitable tires, services and solutions for its customers’ needs. Michelin provides digital services, maps and guides to help enrich trips and travels and make them unique experiences. Bringing its expertise to new markets, the company is investing in high-technology materials, 3D printing and hydrogen, to serve a wide variety of industries — from aerospace to biotech. Headquartered in Greenville, South Carolina, Michelin North America has approximately 22,500 employees and operates 34 production facilities in the United States and Canada. (