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Posted on January 13, 2015

Detroit Auto Show's Hottest Cars Roll on High Performance Michelin Tires

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MICHELIN® Pilot ® Sport Cup 2 and MICHELIN® Pilot® Super Sport Tires Featured On Top World Debuts

DETROIT, Jan. 13, 2015 – Already recognized for enabling many of the top performing production cars in the world, Michelin is once again prominently featured on several high profile world premieres and other recently introduced automobiles during the North American International Auto Show in Detroit.

The following automobiles will exclusively feature Michelin tires that were specifically designed and developed in partnership with their respective manufacturer:

“Michelin is proud of our collaboration as a preferred technology partner with many of the world’s leading automakers, we have worked very closely with their engineering teams to design and develop tires that maximize the performance of these amazing vehicles,” said Bob Carroll, vice president of North American sales for Michelin. “We like to say that we don’t just sell tires, we sell technology that enables mobility. Every one of these projects was unique with the tires specifically tuned to the vehicle.”

These vehicles join an impressive and growing list of automobiles exclusively fitted with Michelin tires including: the BMW M3 and M4, Ferrari 458 Speciale, Mercedes Benz SLS AMG Couple Black Series, Porsche 918 Spyder and 911 GT3R.

About Michelin North America

Michelin, the leading mobility company, is dedicated to enhancing its clients’ mobility, sustainably; designing and distributing the most suitable tires, services and solutions for its clients’ needs; providing digital services, maps and guides to help enrich trips and travels and make them unique experiences; and developing high-technology materials that serve a variety of industries. Headquartered in Greenville, S.C., Michelin North America (www.michelinman.com) has more than 21,400 employees and operates 19 major manufacturing plants. 

1 Comment

albert_kingery | February 8, 2018 @ 6:07AM
I like the Michelin brand with inventive innovations like Bob Carroll:
“We like to say that we don’t just sell tires, we sell technology that enables mobility. Every one of these projects was unique with the tires specifically tuned to the vehicle.”

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