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Posted on August 20, 2015

Michelin and Harley-Davidson strengthen alliance

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MICHELIN Scorcher ranges dedicated to Harley-Davidson now available via all tire distribution networks

Michelin and Harley-Davidson announced an agreement to sell the MICHELIN Scorcher®, a co-branded motorcycle tire through all authorized Michelin and Harley-Davidson dealers.

The MICHELIN Scorcher® 11, the MICHELIN Scorcher® 31 and the MICHELIN Scorcher® 32 tires, original equipment tires on Harley-Davidson Sportster®, Dyna®, V-Rod® and Harley-Davidson Street® motorcycles, are now  available more widely on the replacement market. These tire ranges previously were sold only through Harley-Davidson dealerships.

The wider availability of these tires as a replacement option allows Harley-Davidson owners to benefit from the outstanding grip, enhanced tread life, exceptional comfort and precise handling of the MICHELIN Scorcher tires.

MICHELIN Scorcher® tires are currently being shipped to Michelin distributors and should be available shortly to all authorized Michelin motorcycle tire dealers.

About Michelin North America

Dedicated to the improvement of sustainable mobility, Michelin designs, manufactures and sells tires for every type of vehicle, including airplanes, automobiles, bicycles, earthmovers, farm equipment, heavy-duty trucks and motorcycles. The company has earned a long-standing reputation for building innovative premium tires.  Since 1989, Michelin has received 80 J.D. Power tire customer satisfaction awards—five times the number of all other tire manufacturers combined. In addition to tires, the company also publishes travel guides, hotel and restaurant guides, maps and road atlases. Headquartered in Greenville, S.C., Michelin North America (www.michelinman.com) employs about 22,700 and operates 19 major manufacturing plants.




 

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Category: Motorcycle
Tags: Harley Davidson
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