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Posted on February 13, 2014

Michelin Encourages Upstate Residents to Reinvent the Wheel through Art Contest

Contest Part of Upstate International Month

 GREENVILLE, S.C. (Feb. 13, 2014) – Michelin North America today announced plans to host a tire art contest as part of Upstate International, a monthlong series of community events and activities that celebrate the cultural diversity of South Carolina’s Upstate.  The In-TIRE-National Art Contest challenges participants to create a piece of art with an international theme using four tires donated by Michelin. The winning entry will receive $5,000 to donate to an Upstate-area school or registered nonprofit organization (501c3) of choice. .

Michelin, along with Clemson University and the International Center of the Upstate, is a presenting sponsor of Upstate International. Returning for its second year, Upstate International will be held throughout March.

 “It’s an honor to participate in and support Upstate International,” said Leesa Owens, director of community relations for Michelin North America. “Last year’s inaugural showing was a great success, and as we considered ways to enhance the initiative this year, an art contest that highlights the cultural fabric of our community seemed like a winning idea. We look forward to seeing the creativity that goes into these entries.”

Michelin’s In-TIRE-National Art Contest is open to all legal residents of South Carolina who reside in the Upstate area.  Contestants can participate as individuals or as teams from schools, universities, businesses and non-profit organizations.  Registered participants will receive four scrapped tires donated by Michelin. Participants will have three weeks to craft works of art that incorporate an international theme. Submissions will be judged on overall design and execution, global theme and tire usage. 

Michelin will be accepting online registrations from Feb. 17 through Feb. 28. Once entered into the contest, participants will have from March 3 until March 21 to complete their artwork. 

 For more information about the contest and details about Upstate International month, please visit www.upstateinternational.org

About Michelin North America

Dedicated to the improvement of sustainable mobility, Michelin designs, manufactures and sells tires for every type of vehicle, including airplanes, automobiles, bicycles, earthmovers, farm equipment, heavy-duty trucks and motorcycles. The company has earned a long-standing reputation for building innovative premium tires.  In addition to tires, the company also publishes travel guides, hotel and restaurant guides, maps and road atlases. Headquartered in Greenville, S.C., Michelin North America (www.michelinman.com) employs about 22,700 and operates 19 major manufacturing plants.




 

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